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The Small Firm Dilemma: How to Keep Pace with Technology

 


A few years ago, it was thought that advances in information and communications technology would level the playing field between small firms and large. To paraphrase the New Yorker cartoon, on the Internet no one knows you’re a tiny firm trying to compete with the big boys for major projects, right?

Unfortunately, things haven’t worked out that way. The technology gap between small design firms and the more sophisticated and well heeled major players has grown. Clients are not fooled about this. The playing field is more tilted than ever.

Firms in the 20-50 person range can’t afford a chief information officer at $150,000 per year. But neither can they afford to neglect the strategic importance of information technology to stay competitive and grow their business. Consulting services and outsourcing can fill the gaps at reasonable cost.

Let us be your outsourced CIO. We’ll help you take stock of your existing assets, develop strategies for growth, and train your people to understand and manage technology.


 
  Jonathan Cohen and Associates
Architecture | Information Design
65 Acacia Avenue
Berkeley, CA 94708-1201 USA
tel: 510/558-8154
fax: 510/558-8054
E-Mail: info@jcarchitects.com
 

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